The athlete cross is the foundational mark of Eternal Champion Apparel in that it represents what it truly means to be an Eternal Champion, a champion modeled after Jesus Christ. Christ left us a model of sacrificial love, love that would give it all on the cross to win the world. Athletes who wear this cross are reminded that they are made for more than this world, more than dusty trophies and rusted medals. They are made to be Eternal Champions, to challenge the perceived norm of human potential and illuminate the reality that being made in the image and likeness of God, we are truly limitless. So many do not believe in themselves or limit themselves with mediocre habits. But the reality is our potential is boundless, we are created to be champions. This is unleashed by sacrificing to the level of a true champion, never giving less than 100%, having the courage to train at our limits in order to break them and rise. In all that you do, strive to model Christ in ‘laying down your life for a friend,’ strive to bring the best out of others, to inspire, and to witness to the reality we are all created champions. We are meant to give nothing less than 100%. Never be afraid to give that extra degree. “Whatever you do, work at it with all your heart as working for the Lord, not for human masters.” Col 3:23.